Copy.ai vs Writesonic used to be an easy call: Copy.ai for ads, Writesonic for blog posts. That comparison no longer exists. Copy.ai now sells AI workflows to sales teams, and Writesonic sells AI search visibility from $79 a month. Most guides still quote a free unlimited plan and a $16 writer that are gone, so I rebuilt this one around what each tool is today and who should still pay for it.
⚡ Short answer: Pick Writesonic if you want to see whether ChatGPT, Gemini and Google's AI Overviews mention your brand, and fix it with AI articles and site audits. Pick Copy.ai if a sales or marketing team needs shared AI chat and automated workflows: its Chat plan gives 5 seats for $24 a month billed yearly. If you only want an AI writer for blog posts, neither is the cheapest fit anymore.
🆕 What changed in this update (October 11, 2026)
- Replaced every old price: no unlimited free Copy.ai plan, no $16 Writesonic plan.
- Added Copy.ai's sale to Fullcast and Writesonic's move to AI search visibility.
- Removed the Surfer SEO integration claim, which no current plan lists.
- New 12-month cost bars, a 30-second finder and cheaper picks for bloggers.
- Added a screenshot from my own visibility scan.
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What happened to Copy.ai and Writesonic?
Short answer: Both left the "AI writer" market. Fullcast, a revenue-operations company, bought Copy.ai in October 2025 and is folding it into a sales platform called Fullcast Propel. Writesonic rebuilt itself as an AI search visibility platform that tracks whether AI answers mention your brand, with article writing as one part of the bundle.
The reason is the same for both. Once ChatGPT, Claude and Gemini could write a decent ad or blog draft for $20 a month, a tool that only wrote was hard to sell. So each company moved to a job the chatbots don't do on their own.
Copy.ai went after sales and marketing operations: shared prompts, brand voice, a company knowledge base called Infobase, and workflows that research leads or enrich a CRM. The other went after GEO, short for generative engine optimization, which means getting your brand cited inside ChatGPT, Gemini and Google's AI answers.
Key idea: stop asking which one writes better. Ask whether you need sales workflows, AI visibility data, or neither.
Copy.ai vs Writesonic at a glance
The two rows that decide most purchases are the entry price and what the tool is built to do. Prices are US list prices from both pricing pages, checked October 11, 2026.
| Copy.ai | Writesonic | |
|---|---|---|
| What it is now | GTM (go-to-market) AI platform for sales and marketing | AI search visibility platform with articles and audits |
| Owner | Fullcast (since October 2025) | Writesonic, Inc. |
| Cheapest paid plan | Chat: $24/mo yearly, $29 monthly | Starter: $79/mo yearly, $99 monthly |
| Free access | Free plan: 2,000 chat words a month | Free trial, no card; no ongoing free plan |
| Seats on entry plan | 5 | 1 |
| AI models / engines | Writes with OpenAI, Anthropic and Gemini models | Tracks ChatGPT, Gemini, AI Overviews (8 on Enterprise) |
| Long-form articles | Through custom workflows (credits) | 15 to 50 AI articles a month |
| Workflows | 20K credits from the $1,000 Growth plan | 10 to 100 trial runs; full access on Enterprise |
| Best for | Sales and marketing teams sharing AI chat | Brands that want to show up in AI answers |
Both bill in USD. EU and UK buyers should expect local VAT on top, and the visibility tool tracks one market (language plus country) on its self-serve plans.
How much do Copy.ai and Writesonic cost now?
Short answer: Copy.ai's self-serve Chat plan costs $29 a month, or $24 billed yearly, for 5 seats. Its next tier, Growth, jumps to $1,000 a month. Writesonic charges $79, $199 and $399 a month billed yearly for Starter, Basic and Growth, or $99, $249 and $499 month to month. Both save about 20% on yearly billing.
Copy.ai plans
| Plan | Price | Seats | What you get |
|---|---|---|---|
| Free | $0 | 1 | 2,000 chat words a month, 200 one-time workflow credits |
| Chat | $24/mo yearly · $29 monthly | 5 | Unlimited chat words and projects, multiple AI models |
| Growth | $1,000/mo yearly | 75 | 20K workflow credits a month |
| Expansion / Scale | $2,000 / $3,000/mo yearly | 150 / 200 | 45K / 75K workflow credits a month |
| Enterprise | Custom | Custom | API, bulk runs, guided setup |
The gap between Chat and Growth is the story here: there's no middle tier for a small team that wants workflows. Sources: Copy.ai's pricing page and its help docs for the free plan limits.
Writesonic plans
| Plan | Yearly | Monthly | Prompts tracked | Articles | Users |
|---|---|---|---|---|---|
| Starter | $79/mo | $99 | 50, daily | 15 a month | 1 |
| Basic | $199/mo | $249 | 100, daily | 25 a month | 2 |
| Growth | $399/mo | $499 | 200, daily | 50 a month | 3 |
| Enterprise | Custom | Custom | Custom, 8 engines | Custom | Custom |
The vendor shows yearly prices with the yearly saving next to each, so I worked out the monthly figures from those savings. Sentiment analysis starts on Growth, and the full Action Center, which turns gaps into a fix list, is Enterprise only. Source: Writesonic's pricing page.
What does each cost over 12 months?
Short answer: For a five-person sales team, Copy.ai Chat costs $288 a year against $1,200 for five ChatGPT Plus seats. For a solo blogger who wants AI visibility, Writesonic Starter costs $948 a year, while a writer-first tool with basic AI tracking costs $468. It only makes sense when visibility tracking is the main job.
I matched each reader type to the cheapest plan that covers what they need, then multiplied the yearly price by 12. ChatGPT Plus is billed monthly only, so I used $20 × 12.
The takeaway: Copy.ai Chat is the cheapest shared AI seat on this page, and the GEO platform is a visibility budget, not a writing budget. Paying for other AI tools already? My free AI subscription cost calculator adds either one to your stack and shows the yearly total.
What does Writesonic's AI visibility scan show?
Short answer: It shows how often AI engines mention your brand for the prompts you track, which competitors they name instead, and which pages or citations are missing. I pointed it at aidigitalspace.com during the free trial. The dashboard below is what came back.
📸 From my own scan: the visibility dashboard for this site.
This is the part a chatbot can't replace. ChatGPT can tell you what it says about a topic today; it can't track 50 prompts every day across three AI engines and chart whether you're gaining or losing ground.
Two cautions before you pay. AI answers shift from one run to the next, as I explain in why AI answers change every time, so treat any score as a trend line. And Google's guide to its AI features says no special markup is needed: helpful, crawlable pages earn both rankings and AI mentions.
Want to check your own visibility for free first? My guide on how to appear in AI search shows a manual method, and my Writesonic review covers the rest of the scan.
Both tools up close
Each card starts with what you get before paying, because that's where every reader should start.
1. Writesonic 🔍 Best for AI visibility
Tracks your brand in AI answers, then writes and audits to close the gaps
Writesonic's core is now the visibility tracker: you add the prompts your buyers ask, such as "best CRM for a bakery", and it checks ChatGPT, Gemini and Google AI Overviews daily for your brand and your rivals. Ads monitoring is on every plan, and Enterprise widens tracking to eight engines, including Perplexity, Claude and Copilot.
The writing tools are still here as the fix-it half: an AI Article Writer, an SEO and content agent, site audits with automatic fixes, and brand voice styles. Starter includes 15 articles and 10 audits a month, which is enough for a small blog but not for a content team.
- Tracking and fixes in one tool
- Daily refresh on every plan
- WordPress and Search Console built in
- Pricey if you only want to write
- Full Action Center is Enterprise only
- One market per self-serve plan
2. Copy.ai 📣 Best for sales teams
Shared AI chat, brand voice and GTM workflows, now part of Fullcast
Copy.ai's affordable plan is now Chat: unlimited words, unlimited chat projects and five seats, with a choice of OpenAI, Anthropic and Gemini models. Add Brand Voice and Infobase, its store of product facts and past campaigns, and a small team gets on-brand cold emails, LinkedIn posts and ad variations from one shared login.
The headline feature, Workflows, chains research, writing and CRM steps into one automated run. That's where Fullcast is taking the product, and it's priced for companies: credits start on the $1,000 Growth plan. There's no SEO scoring and no AI visibility tracking on any tier.
- Cheapest shared AI seats here
- Several AI models in one tab
- Strong brand voice for short copy
- No mid tier between $24 and $1,000
- Roadmap now set by a RevOps owner
- No SEO or AI visibility tools
What should a blogger use instead?
Short answer: If you came here for the old Writesonic job, writing SEO blog posts, Frase Starter does it for $39 a month billed yearly and adds basic AI visibility. For polishing short copy, QuillBot Premium costs $8.33 a month billed yearly. For general drafting, ChatGPT Plus or Claude Pro at $20 a month covers most writers.
I compare Frase with the best-known SEO editor in SurferSEO vs Frase, and Frase is the one tool on this page I've used myself. Whichever writer you pick, keep a human edit pass: when every brand feeds the same prompts to the same models, the internet starts to sound the same.
Which one fits you? Pick in 30 seconds
Answer three questions and the finder names one plan. Nothing is saved or sent anywhere; it runs in your browser.
Each result links to the matching card above, with what it costs and what you get before paying.
Which should you choose?
Short answer: Choose Writesonic when AI search visibility is the goal and you can spend $79 a month or more. Choose Copy.ai Chat when up to five people need shared AI writing for sales and marketing at $24 a month. If you write blog posts on your own, skip both: Frase or a $20 chatbot does that job for less.
Should you pay for both?
Only if a marketing team has two separate jobs. Copy.ai Chat plus Writesonic Starter costs $1,236 a year and barely overlaps: one writes outreach, the other tracks AI answers. A solo creator rarely needs either, let alone both.
Not sure AI search matters for your niche yet? Start with my GEO guide to getting cited by AI search, or let the AI Tool Finder quiz match you to a different category.
Frequently Asked Questions — Copy.ai vs Writesonic
I write every guide on this site myself and rewrite it when a product changes, as both of these did. Here I've run one tool's visibility scan on my own site and haven't paid for either tool, so the comparison leans on both pricing pages, checked on the date above.